The Once-ler quotes
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[He puts on a pair of work gloves and grabs a large AXE] All right, here we go. About to make a Thneed, about to change the world.
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Check it out, guys... [looks around, noticing all of the animals are gone] Where did everybody go? [He shrugs, then grabs the tree by the trunk and drags it away toward his cottage]
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Little did I know that by chopping down that tree I had just summoned a mystical creature as old as time itself. The legendary, slightly annoying guardian of the forest. The Lorax.
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[admiring his first thneed] Now that's a thneed! Nothing unmanly about knitting. No sir!
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Oh Yeah! We're in business, baby! [closing Everybody Needs a Thneed] Mom? Hey, it's me! I told you I was going to be a success! You need to bring the whole family here right now. We're going to be rich! What? I'm going to need all the help I can get. Don't worry.
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[closing How Bad Can I Be] All the customers are buying, and the money's multiplying, and the PR people are lying, [A Thneed is thrown on the Lorax as a picture is taken. A billboard featuring the picture reads "Lorax Approved"] and the lawyers are denying. Who cares if a few trees are dying? This is all so gratifying! How bad, how bad can this possibly be?!
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[To Ted] Because Unless someone like you cares a whole awful lot, nothing is going to get better... It's not.
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[To Ted; referring to the last Truffula seed] Change the way things are. I know it may seem small and insignificant, but it's not about what it is, it's about what it can become. That's not just a seed... any more than you're just a boy.
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[opens the window for the first time as he hears the city singing "Let it Grow" and is on the verge of tears] Thank you, Ted.